Guides Plain English, no jargon

Guides for FNQ Business Owners

The questions Bernie gets asked most often, written out properly so you can work through them yourself. No sign up, no sales pitch, nothing to buy.

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Written by Bernie
Bernie going through a website with a client at a Cairns cafe
Guides
Written for Dave, not for Google
If you would need to Google a word in it, it does not belong in a guide. That is the rule.

Everything here is free and written in plain English

Bernie writes these because the same questions come up on nearly every phone call. Work through them yourself, or ring and ask about any of it.

How to get your business on Google in Cairns

  • The six steps to claiming and setting up your free Google Business Profile, in the order to do them.
  • Covers the category choice and the review habit that most Cairns businesses get wrong.
  • You can do the whole thing yourself in an afternoon without paying anyone.
Read the guide →

What getting found on Google actually involves

  • The difference between the map listing and the search results underneath, explained without jargon.
  • Honest timelines, because anyone promising you the top spot next month is guessing.
  • What is worth doing yourself and what is worth paying someone for.
How getting found on Google works →

Questions people ask before they ring

  • How long a website takes, what it costs, and whether you own it at the end.
  • What happens if you have been burned by an agency before.
  • Straight answers to the things people feel awkward asking on a call.
Read the common questions →

Got a question that is not answered here?

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